Robert L. Ripley was a cartoonist, explorer, reporter, adventurer, and collector who traveled to 201 countries in 35 years seeking the odd, the unusual, and the unexplained. He led a life of adventure and excitement, and he will forever be remembered for coining the phrase “believe It or Not.”
In his search for incredible stories to draw in his popular newspaper cartoons, he acquired hundreds of exotic artifacts from around the world. Collections of his newspaper cartoon drawings were released in book form.
The success of his first book led to a live radio show, and then to a weekly television program. He shared his unique artifacts at World Fairs in exhibits called odditoriums, which were the precursor to the museums that bear his name and famous phrase.
There are many attractions in New York City’s Times Square, but none are more unique or more interesting than Ripley’s Believe It or Not!